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Clifford Taylor IV is a success story like none other. He was a high school basketball star at Olympic High School (Charlotte, NC) who then joined the University of Florida football team as a walk-on without any prior football experience. After graduating, Taylor signed with Raymond Representation in April 2021 as one of their very first Athlete Creator clients. Taylor has reached over two (2) billion media plays on social media and has been a leading social media talent for the Los Angeles Rams, the NBA, and now his own business, The Clifford Show.

In 2022, Taylor attended both the Super Bowl (while working for the Rams) and then the NBA Finals (while working for the NBA). In 2023 after a brief hiatus in late 2022, he returned to form and on March 16 he surpassed 1 million followers on his TikTok page, @Clifford. In February 2024, Taylor attended NBA All-Star weekend in Indianapolis and quickly surpassed 100,000 subscribers on his YouTube channel in March. Today, through sharing his experiences as a walk-on and mixing in his own sense of humor and joyous personality, he has leveraged his good-natured, creative spirit to stay engaged with his fans, delivering his popular comedic content on all thing’s sports and current social events.

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